How Start-ups Succeed: SRH University Berlin Entrepreneurship Programme

Berlin is an ideal place for entrepreneurs in Germany. The city is creative, international and has a dynamic start-up scene. How to be successful with a good idea in this environment is the aim of the Master’s Degree in Entrepreneurship at the SRH University Berlin. The university recently received an endowed professorship for teaching and research to be expanded in this field.

In addition to the newly endowed Chair for Entrepreneurship–which will focus on success factors for start-ups–the university is planning a Centre for Entrepreneurial Studies. The programme has received 1 million euros from The Grenke AG (Baden Baden) and the endowment includes a professorship and two PhD positions until 2022. The professorship will be filled in spring 2017. The aim is to analyse business start-ups and document practical success factors from which entrepreneurs can benefit.

“We want to contribute to more successful start-ups in Germany. We therefore support the university in expanding its research activities in the long term,” said Wolfgang Grenke, CEO and founder of Grenke AG.

The SRH University Berlin will also establish a future Grenke Centre for Entrepreneurial Studies, in which the endowed chair will be located. With the research institute the university will have fulfilled three requirements in relation to the focus on founding new start-ups:

  • The Grenke Centre for Entrepreneurial Studies will be dedicated to research,
  • The English language Master’s Programme in Entrepreneurship will disseminate the knowledge derived from the research via teaching, and
  • At the centre, start-ups will receive practical support from the first idea to the actual implementation of the business.

Photo credit: “www.colourbox.com”. Material used in the preparation of this article has been drawn from idw – Informationsdienst Wissenschaft.

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